Pihu Singh

My Work

Wakey Wakey! Coffee

Live Brief · Robot Food Creative Agency

A quirky lifestyle-led coffee brand structured around how you feel, not where the beans came from.

Brand Identity Packaging Illustration

University Brief

A bold, playful brand identity making exotic pet insurance feel warm and approachable.

Brand Identity Web Design Illustration

Freelance · Startup

A brand identity and UX/UI design for an AI-powered mental health platform built to feel human.

Brand Identity UI/UX

Wise — Travel Mode

D&AD New Blood Awards 2026

A UX feature and campaign helping teens travel independently while keeping parents in control.

UX/UI Design Campaign Illustration

Live Brief · Born Ugly · Sell the Unsellable

Selling tears as eyedrops — a packaging concept that's ethically questionable and emotionally sourced.

Brand Identity Illustration Campaign

Kellogg's — Snack. Meal. Your Call.

Live Brief · Turner Duckworth · Aisle Hop

An aisle-hopping snack kit concept taking Kellogg's from breakfast shelf to Gen Z snacking culture.

Brand Identity Illustration In Progress

Little About Me

Hiya! I'm Pihu! I'm a final year Graphic Design student at NTU graduating this year.

I've been freelancing alongside my degree and worked with cool startups and clients!

I specialise across brand identity, packaging, illustration and web design.

Contact

Email: Singhpihu0705@gmail.com